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Dattilo revs up Cooper engine; 'Outsider' puts tire firm on fast track


Byline: Bruce Davis

During Thomas A. Dattilo's four years at the helm at Cooper Tire & Rubber Co the company's pace of business disclosure has evolved from chess match to Xbox and its promotion environment from golf course to race track.


The facts: The company has grown nearly 25 percent in size, the Cooper brand has mov more into the mainstream of flag brands in North America and the firm has established itself with high-performance cropss


Cooper generally has surpassed its competitors in stock performance. The Cooper-Standard Automotive division consistently outperformed its rivals in profits.

The


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