Winning the war on two fronts.

It doesn't matter if you make machine tools, or use them, the metalcutting industry is not for the weak. The market must be secure from dangered from assault on sum of two units fronts. While your competition is constantly raising the performance bar year after year, your customers await a yearly improvement in your cost/performance ratio. In order to succe you must re-invent your proceeds constantly bringing new performance capabilities to market. Or, you can cull to do battle in the commodity arena, and win if you can drive down take away froms

This is not an easy thing to do. Ye existing produces can ...