Seminars & celebrity guests promise to enlighten and entertain; celebrities and art and framing experts dot Artexpo seminar lineup

at any time had a "Framing Emergency?" Wish you had a list of the top techniques to render certain a successful gallery showing? bewilderment how you can really capitalize upon buyer's emotions when selling them art? have feeling like you don't know where to begin with your art collection? This year's seminar lineup at International Artexpo novel York promises to enlighten the pair trade and consumer attendees alike upon these and many other topics.

Among the high points for consumer is a seminar upon Saturday, March 1, from 1 to 2 pm that will feature fashion icon Leon Hall, star of the mode of expression Networks "Fashion Emergency" show. He will near a seminar on dealing with "framing emergencies." With the help of framing dexterouss Hall will tackle the dos and don'ts of framing and will enlighten collectors upon how they can express their have sense of style through matting and framing choices, using examples from his possess extensive art collection to illustrate his points.

For art business possessors Bob Chase and Bill Dreyer from The Chase collection will present "102 Techniques to render certain a Successful Gallery Opening or Showing" from 9 to 10 a.m. upon Thursday, Feb. 27, offering sure-fire ways to build excitement and garner interest and attendance at a gallery opening.

Mitch Meisner of Meisner Gallery in Famingdale, NY and Alan Blazer of Blazing Editions in East Greenwich, R.I., upon Friday, Feb. 28 will not absent "How to Use the `Emotion Quotient' to Your Advantage When Selling Limited Edition Works of Art." The duo will describe by what means to choose the right yield and create the ideal environment for crafting an emotional sale.

Later that same day, Larry Winn of Grand Image will near "Effectively Negotiating and Evaluating a fresh Artist's Contract so that Everyone Wins" from 2 to 3 pm During his presentation, Winn will discuss by what mode to develop and nurture talent, not single to protect an investment on the contrary to create a long-term reciprocal relationship.

A consummate seminar schedule is listed below and is also available online at www.artexpos.com.

TRADE-ONLY SEMINARS

Thursday, February 27th

11 a.m. to 12 pm

102 Techniques to make sure a Successful Gallery Opening or Showing

individual of the greatest fears of any gallery proprietor is throwing a party and having nobody display up. Although nothing is at any time guaranteed, there are sure-fire techniques that should be used to build excitement, garner interest and, attendance. This session will provide you with the foundation for building a powerful promotional campaign and highlight by what means to carefully select and target your audience.

Speaker: move with a jerk Chase, President & Co-Founder, The Chase assemblage Northbrook, Ill., and Bill Dreyer Sales Director, Chase Group

12:30 to 1:30 pm

Location, Location, Location: Increasing Traffic & Sales Despite Your Geography

Where you put up to sale is almost as important as what you barter Because space and prime retail location frequently comes at a premium, it is more crucial than at any time for business owners to become "savvier" about in what way they attract new customers and maintain long-standing individuals This session will address the obstacles and unique niche benefits that a challenging location can not away Turn your negatives into positives, increase visibility and augment sales.

Speaker: Tim Fortune, possessor The Small Fortune Studio, Saranac Lake, NY

2 to 3 pm

Choosing & Managing the Right Database Program

Organization is the lock opener to a successful business. An effective database program can organize schedules and inventory, sort and analyze data and strategically arrange customer information for promotions and mailings. This session will present measurable guidelines on how to evaluate and elect the right database program that will address your general needs and be flexible enough to help you throw out for the future.

Speaker: James Archer, President, Masterpiece Solutions, Littleton, Colo

3 to 4 pm

in what way to Broaden Distribution & evolve Strong Brand Awareness

In a competitive environment, it becomes crucial to find creative approaches that reach and impact the extreme point user. Breaking through the bustle with a clear and concise message drastically increases impact and brand positioning. Learn by what mode to utilize traditional distribution techniques and lay bare new methods for getting outcome noticed. This is a session that will stimulate creativity and encourage you to think outside of the box

Speaker: Joan Whalen, President, Joan Whalen Fine Art, fresh York

4 to 5 pm

Adding Photography to Augment Sales & Increase Market Reach

Join this session and walk away with strategies for selecting, implementing and marketing photography as a complementary receipts stream.

Speaker: Peter Simmons, Director of Licensing & Publications, The of recent origin York Times News Services Division, fresh York

Friday, February 28th

9 to 10 a.m., Keynote Address

sweeps in Art--Its Evolution Over 25 Years

The past 25 years have seen multiple shifts and changes in tastes and elections in the art world. regarded authority Hugh Hildesley will take you upon an entertaining journey over the past quarter hundred giving insight about the impact that art and the creative masters themselves have had upon the psychology and birth of a generation of creative expression like no other.