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The impact of restaurant table characteristics on meal duration and spending

Restaurateurs seeking to maximize incomes should look carefully at in what manner long their tables are occupied and at in what manner much the average diner expends This study examines two aspects of the restaurant environment--table impressed sign and table location--to determine whether the placement or configuration of a dining table (in particular, whether it has an architectural anchor) has measurable results on duration and average check, which were combined to display average spending per minute (SPM) An analysis of more than fourteen hundr meal transactions at a 210-seat, casual Mexican-style restaurant base that the SPM for parties at booth was slightly higher than average,


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