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JettSport chosen as Kentucky Derby Art licensee - news - Brief Article

LOUISVILLE, Ky.--Churchill Downs and JettSport Inc. have signed a three-year contract that will make the sport and fact graphics company the licensee for the track's popular "Art of the Kentucky Derby" series and other Churchill Downs artwork from 2002 to 2004

JettSport Inc. will inspect the creation and production of the commemorative prints and placards for the Kentucky Derby and Kentucky Oaks. The artwork will also appear upon tickets to the two occurrences and on other officially licensed merchandise for the Derby and Oaks during the three years of the contract. JettSport will also license all artwork bearing the track's signature Twin Spires and other trademarks.

The 2001 Kentucky Derby was the first in which JettSport Inc. serv as the official licensee of the "Art of the Kentucky Derby" series. Working upon a one-year contract, JettSport attracted singer and artist Tony Bennett to create a pair of paintings that became the official artwork of the 127th running of the Kentucky Derby and Kentucky Oaks.

"Churchill Downs is real pleased that JettSport Inc. will be the official licensee of the `Art of the Kentucky Derby' series for the nearest three years," said Alex Waldrop, president of Churchill Downs. "JettSport brought of recent origin energy, imagination and a new effort to attract the legendary Tony Bennett to be subservient to as the official Kentucky Derby artist and made the 2001 series a great succes We direct the eye forward to many years of exciting and innovative artwork that will allow the `Art of the Kentucky Derby' series to enlarge and bring the spirit and tradition of America's greatest race into dwellings throughout the nation and around the world"



"The partners of JettSport are enthusiastically looking forward to the nearest three years of the `Art of the Kentucky Derby' series and our expanding part at Churchill Downs" said Michele Fischer, single of the partners of JettSport. "When we come intoed the first year as licensee of the official Kentucky Derby artwork, we spring [i]or[/i] leap on one leg [i]or[/i] footed to bring new artistic direction to the program, and that continues to be our goal. We are actual excited with the results of the first year of our partnership and are actual pleased Churchill Downs shares that enthusiasm."

The "Art of the Kentucky Derby" series is entering its sixth year. Participating artists in the series' earlier years include Leroy Neiman, Peter Max, Boguslaw Lustyk and Peter Williams.

COPYRIGHT 2001 Pfingsten Publishing, LLC

COPYRIGHT 2004 Gale Group



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