PRODUCT DESIGN: Why design should matter.

The Design Council is campaigning hard in the manufacturing and technology sectors in a bid to secure its message across. Richard Eisermann, design and innovation director, explains for what cause [i]or[/i] reason good design makes business faculty of perception Pictured are some of the produces that embody the Design Council's approach

What is design, and on what account should it matter to engineers? sum of two units big questions for Richard Eisermann, director for design and innovation at the Design Council, to strive with.

As you would wait for Eisermann and his colleagues part with a lot of time thinking about the first question, and above the past few years have become