Pricing strategy--a technology perspective.

ABSTRACT

Pricing is a critical lever that necessitys management attention. Current pricing practices are abounding with shortcomings which can be overpower by combining management and technology strategies. In doing with equal reason firms can realize exceptional profits. We examine an Integrated receipts Management system and pricing optimization combination of parts to form a whole as a valuable and essential framework for undertaking strategic pricing initiatives. The paper at hands the case of United Parcel Service, which has been prosperous in adopting this framework and as a come has realized a 3-5% increase in its